Memoride is a virtual cycling platform developed by the Flemish SME Activ84Health, winner of the first PRoF chair award. Memoride uses Google Streetview images, so that every user can virtually visit his or her native village again, and roam the streets on his or her own initiative and without restriction.
Geert Haekens explains: "We experience daily how pleasant and inspiring it can be for residents of residential care centers and patients in hospitals to visit virtually familiar places. Although we offer more than 15 countries to explore, we see that people especially enjoy cycling past their own homes or through the village where they grew up. It's all possible thanks to our cycling platform."
Roel Smolders, manager of the company, adds: "We consider it our moral duty in these difficult times to contribute to the quality of life of the elderly and those most affected by social isolation. That is why we have decided to make Memoride available free of charge one day a week to all Flemish residential care centres and other care organisations. The residential care centres and care organisations can register free of charge via our website, and then receive a login and password with which they can set to work rediscovering the world".
Geert picks up on this: "And because we are on the eve of what was to become the classic cycling spring, every week we also offer routes that visit the most iconic places of the Tour of Flanders, Paris-Roubaix, Amstel Goldrace... and all the other spring classics. If our action proves to be a success, we would like to add pieces from the different stages of the Giro, Tour de Switzerland, and (as every year) the Tour de France".
Memoride was developed by Activ84Health nv, a Flemish SME who recieved the first PRoF chair award in 2015. With Memoride, the company wants to improve people's quality of life by keeping them physically, cognitively and socially active. To achieve this, they offer personalized and meaningful experiences. Meanwhile, more than 130 care organizations in 10 different countries already use Memoride to physically, cognitively and socially activate users.